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Guide

Group Flight Bookings Guide | Why Ten Seats Are Not Ten Fares

Search for ten seats and the price goes up. That is not a glitch and it is not gouging: it is the single most important thing to understand about group travel, and it is why groups should never be booked from a search box.

Search for ten seats and the price goes up

Try it. Price one seat to Delhi in November. Then price ten.

The per-person fare rises, sometimes considerably, and the natural conclusion is that someone is punishing you for having a large family.

Nobody is. Here is what actually happened.

Airlines release fares in small buckets. A handful of seats at the cheapest price, then a handful at the next price, and so on up the ladder. A search box asks for ten seats, finds two in the cheap bucket and eight in the dearer ones, and then quotes all ten at the highest price it needed to reach.

So the fare you are looking at is not the group's fare. It is the arithmetic of a form that was designed for a couple. Ask us to price your group properly.

The threshold, and what changes

Ten or more is the usual threshold for genuine group fares, though the exact number varies by airline.

Above it, a different set of rules becomes available, and the rules matter more than the rate.

The deposit is the actual product

This is the thing people misunderstand, and it is why group bookings exist.

A group booking typically holds the seats on a deposit, with the balance and the final names due later.

Read that again, because it is remarkable if you are used to normal tickets. You lock the seats and the price now, and you tell the airline who is actually coming later.

Compare that to how an ordinary booking works: you pay in full, for named passengers, and the name is not transferable. Our corporate flight management page makes the same point in a business context, and it catches companies out constantly.

For a wedding, that difference is the whole game. In March you know roughly twenty people are coming to a November wedding in Amritsar. You do not know which twenty. A group booking does not care yet. Twenty individual tickets care very much, and they will charge you to find out.

Name changes, and attrition

Two things follow from the deposit structure, and both are what families actually need.

Name changes are commonly permitted up to a deadline. So when your cousin cannot come and her brother can, that is a form rather than a new ticket at the walk-up fare.

Attrition is usually tolerated to a degree. A party that shrinks from twenty to seventeen is normally fine within the group terms. A party of seventeen holding twenty individual non-refundable tickets has just lost three fares in the most expensive month of the year.

Nobody plans for attrition and every group has it.

The honest bit: group fares are not always cheaper

We would rather say this than let you assume otherwise.

Sometimes ten individual wholesale fares beat the group rate. It happens, particularly outside peak, and when it does we book it that way and tell you why.

So the group booking's value is frequently not the price at all. It is:

Holding seats on a deposit with names to follow.

Name changes up to a deadline.

Attrition without catastrophe.

Seat allocation as a block, so a family with children and grandparents actually sits together rather than being scattered across an aircraft in ten single seats.

Any one of those is worth more to a wedding party than a modest fare difference. All four together are not something a search box can offer at any price.

When it matters most

Weddings, which is the bulk of what we do. Our wedding season flights to India guide covers the calendar, and the short version is that October to February is when the entire diaspora flies home on fixed dates. Punjabi weddings in particular are not small and neither are the parties: our Brisbane to Amritsar and Perth to Amritsar pages both note that group blocks are the norm on that corridor.

Gujarati wedding travel, where the baggage allowance across ten people is a real part of the comparison, as our Adelaide to Ahmedabad page explains.

Durga Puja, where the whole Bengali diaspora moves in a single fortnight and the dates shift with the lunar calendar. Our Brisbane to Kolkata page covers it.

Corporate groups, conferences and incentive travel, which behave the same way mechanically and want different fare classes. Our corporate travel service handles those.

Sports teams and community groups, which we book more of than people expect.

In every one of those cases the rooms behave like the seats: they exist in quantity right up until the moment a lot of people want the same nights, and then they do not. The mistake we watch groups make is settling the flights first and assuming accommodation is the easy half. It is the half with less inventory, because a hotel that can offer four rooms on a date frequently cannot offer twelve, and the ones that can are the large properties whose conference calendar you are also competing with.

So run the two in parallel. Once the dates are close to fixed, check what twelve rooms actually costs on those nights before the deposit goes down, because occasionally it changes which week the group should travel.

Delhi Amritsar Ahmedabad Kolkata Mumbai

Start earlier than you think

The single most common failure on a group booking has nothing to do with fares.

The seats have to exist.

On the India corridor around Diwali and the wedding season, they stop existing. Not "get expensive": stop existing, in blocks of ten, on the dates a wedding is actually on. Our flights to India page covers the calendar.

So: six months for a peak-season wedding is not cautious. It is the point at which a block is still available. Four months is late. Two months is a series of apologetic phone calls to relatives about which flight they are on.

The day the wedding date is confirmed is the day the booking clock starts, and that is true even if you do not know a single name yet, because you do not need to.

What we need from you

Less than you would think, which is the point.

The dates, or the wedding date and roughly how long people are staying.

A rough headcount, which can be rough.

The origin cities, because groups frequently come from more than one. A party gathering from Sydney, Melbourne and Perth is completely normal and it is a construction rather than three bookings.

Any assistance needs, because large family groups almost always include elderly travellers, and our flying with elderly parents guide covers what that requires.

The programmes, if points matter, and with ten people the earn difference adds up in a way it does not for one.

Not the names. Not yet. That is the whole idea.

What we do with it

Approach the airlines for a block rather than searching a form. Price the group rate against ten individual wholesale fares and tell you honestly which one wins. Hold the seats on a deposit with a name deadline you can live with. Allocate the seating as a block so the grandparents are not in row 61. And handle the name changes as they come, because they will come.

Our group travel service is the page for parties of ten or more, and there are no account fees on any of it.

Send us your group's dates and a consultant will reply within 2 business hours with the block priced against the individual fares, so you can see which is genuinely better rather than assuming.

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Frequently Asked Questions

Why does the fare go up when I search for ten seats?
Because a search box prices the cheapest available seats and then the next cheapest and so on, and it quotes everyone at the highest one. Airlines release fares in small buckets. Ask for ten and you have exhausted the cheap bucket and been quoted at the dear one. That is arithmetic rather than gouging, and it is exactly why groups are handled differently.
How many people make a group booking?
Ten or more is the usual threshold for genuine group fares, though the exact number varies by airline. Below that you are in normal fares, and there are still things worth doing with the booking. Above it, an entirely different set of rules and rates becomes available.
Do group fares require a deposit?
Usually yes, and that is the point of them. A group booking typically holds the seats on a deposit with the full payment and the final names due later. That is the whole value: you lock the seats and the price now and confirm who is actually coming later.
Can I change names on a group booking?
Frequently yes, up to a deadline, and this is the biggest practical difference from individual tickets. Ordinary airline tickets are issued to a named passenger and are generally not transferable. Group bookings commonly allow name changes until a cutoff, which is exactly what a wedding party needs.
Are group fares cheaper than individual fares?
Not always, and we will tell you when they are not. Sometimes ten individual wholesale fares beat the group rate. The group booking's real value is often not the price at all: it is holding seats on a deposit with names to follow, which no individual fare will do.
When should we start a group booking?
Earlier than you think, and earlier than an individual booking. Six months for a peak-season wedding is not cautious. The seats have to exist before anything else is possible, and on the India corridor around Diwali and the wedding season they simply stop existing.
What happens if someone drops out?
This is why the deposit structure matters. Group terms usually allow a degree of attrition without penalty up to a deadline, so a party that shrinks from twenty to seventeen is normally fine. Doing the same with seventeen individual non-refundable tickets is not fine.
Can everyone sit together?
That is a large part of what we do and it is not automatic. Ten seats booked individually are ten seats scattered across an aircraft. A group booking is allocated as a block, which for a family travelling with children and grandparents is worth more than a modest fare saving.
Do group bookings earn frequent flyer points?
Usually yes, and it depends on the fare class as always. Tell us the programmes in the party and we will check what the group fare actually earns, because with ten people the difference adds up in a way it does not for one.

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